Science writer Ed Yong reports on some research published in Psychological Science that studied the effects, not of eating fast foods, but of being exposed to the logos of fast food chains.

See his blog post on how fast food logos unconsciously trigger fast behaviour.

Hmmm… does the London Co-op Store’s logo, by contrast, get enough recognition here in town to trigger a desire to stop and smell the roses? To engage in socially responsible activism? To put people before profit?

What do you think? What does the Co-op represent, that might be triggered by the unconscious thought of it in someone who recognizes its logo?

…and how much recognition does its logo get?

Welcome to the provisions table which we hope will be a groaning board of appetizing information, sustaining ideas, filling dialogue and delicious recipes. With the first snow on the ground this morning (there’s still some in the shaded parts of my garden) folks may wonder what kind of local produce is still available.

Swiss chard can still be picked and kale will continue growing under the snow. I just harvested my fennel and have some green peppers ripening in a paper bag with an apple by the back door (- soon to become red). There’s pesto in the freezer and the onions are hanging in a bag in the cellar.

If you’re not a gardener, all these ingredients and more are available at the Co-op. So here’s a recipe (in the next post) to use those winter greens. Bon appetit!